# Exchange Listing Strategy

**URL:** <https://gov.indexcoop.com/t/exchange-listing-strategy/773>\
**Category:** Uncategorized\
**Created:** [25 January 2021 17:33 UTC](https://gov.indexcoop.com/t/exchange-listing-strategy/773 "2021-01-25T17:33:07Z")\
**Posts on this page:** 1\
**Showing post:** 8

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**Author:** ![BigSky7](https://yyz1.discourse-cdn.com/flex027/user_avatar/gov.indexcoop.com/bigsky7/32/2629_2.png) [@BigSky7](https://gov.indexcoop.com/u/BigSky7)\
**Post date:** [26 January 2021 12:57 UTC](https://gov.indexcoop.com/t/exchange-listing-strategy/773/8 "2021-01-26T12:57:37Z")

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@verto0912 brings up a great point regarding the cost of listing and ways that we might work around it. Incentivizing with $Index makes a ton of sense in this context.

@overanalyser agreed that the relationship building is the most important part of the process right now. The low hanging fruit will help us build AUM which is the main goal anyways.

Every step listed in @reganbozman’s [proposal](https://gov.indexcoop.com/t/pulling-funds-for-initial-exchange-budget/772) will meaningfully move us ahead of other index platforms. As we move closer and closer to $1 Billion AUM over the next year, it will become progressively easier to be listed on the larger exchanges. Which is why the strategy of targeting non-US fiat on-ramp exchanges makes so much sense. Each new exchange listing will be accretive and make the next one easeir.

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_[View the full topic](https://gov.indexcoop.com/t/exchange-listing-strategy/773)._
