# Serious looking website **URL:** \ **Category:** Feedback\ **Created:** [25 October 2020 11:44 UTC](https://gov.indexcoop.com/t/serious-looking-website/222 "2020-10-25T11:44:26Z")\ **Posts on this page:** 3\ **Page:** 2
**Author:** ![marshmellow](https://yyz1.discourse-cdn.com/flex027/user_avatar/gov.indexcoop.com/marshmellow/32/477_2.png) [@marshmellow](https://gov.indexcoop.com/u/marshmellow)\ **Post date:** [12 February 2021 18:34 UTC](https://gov.indexcoop.com/t/serious-looking-website/222/23 "2021-02-12T18:34:20Z")
HI All. FWIW, I agree with @Anton. I like the look and feel of the current website. That being said, I think that the messaging could use some improvements. What’s missing imho is focused, clear copy with a discernable audience. Took a stab at this myself. Would love feedback if anyone has suggestions. I haven’t finished this, yet. I still need to drill down on the value propositions. Finally, I would just add that I’ve been at a lot of orgs that focused on-site design because it feels critical, but actually conversions are generated by super niche landing pages and traffic is driven by off-platform O&O channels. So, my question is, what does site traffic look like? Generally, though, I **would** advocate for some incremental copy changes, rather than a major overhaul. The brand narrative can be tightened up and focused. Something @mestigoit mentioned in Discord. > **[IndexHomepage\_v2.pdf](https://drive.google.com/file/d/1uEUxg0xBxabIPBBUZlO5O-jnceJzHqao/view?usp=sharing)** > > Google Drive file. ---
**Author:** ![0x\_Dev](https://yyz1.discourse-cdn.com/flex027/user_avatar/gov.indexcoop.com/0x_dev/32/3906_2.png) [@0x\_Dev](https://gov.indexcoop.com/u/0x_Dev)\ **Post date:** [26 March 2021 18:18 UTC](https://gov.indexcoop.com/t/serious-looking-website/222/24 "2021-03-26T18:18:31Z")
For folks wanting the website to be improved there’s a related post - proposing the establishment of a Creative and Design Working Group - here: [Establish A Creative & Design Working Group](https://gov.indexcoop.com/t/establish-a-creative-design-working-group/1065). Do take a read and share your thoughts! The proposed CDWG is looking for more talent and joiners too. Thanks. ---
**Author:** ![mestigoit](https://yyz1.discourse-cdn.com/flex027/user_avatar/gov.indexcoop.com/mestigoit/32/3610_2.png) [@mestigoit](https://gov.indexcoop.com/u/mestigoit)\ **Post date:** [27 March 2021 12:41 UTC](https://gov.indexcoop.com/t/serious-looking-website/222/25 "2021-03-27T12:41:07Z")
also guys, there is some progress. join the discord. i made a post and looking for your feedback. @marshmellow @Anton @s7rukk @TheGameTheorist @dylan [https://discord.com/channels/762061559744299010/812370643944865823/825343193070698526](https://discord.com/channels/762061559744299010/812370643944865823/825343193070698526) [Previous page](https://gov.indexcoop.com/t/serious-looking-website/222.md?page=1)