Dear Index Community,
I know that there are plans to do more marketing and PR. Of course you need content for that. And some are already working on presentations and the like.
Since we want to offer our products to many people and promote them, you first need a good product (we have) a good team/community (we have them even more). and of course you also need a proper presentation nowadays.
A professional presentation is defined by a consistent look and feel. Why is this so important? By doing so, we ensure that people trust. Because without trust, nothing will be bought.
In order to create a certain consistency, certain things are recorded in a style guide. It provides orientation. It will help community and professionals who want to spread the news about the Index Coop.
I have compiled the first things that came to my mind in a file.
I suggest that we find a consensus for all important things and record them.
Here is the list of things that are also listed in the Google spreadsheet:
We have the old one (emoji owl logo)
And we have the new one ( monochrome stylised owl)
I would suggest to go on the the new one. There is also a dedicated thread for it Link
Do we have one? Do we Need one?
I think yes! Please made some suggestion. I am really curious.
DeFiPulse Index or DeFi Pulse Index (with or without space between DeFi and Pulse) Different usage, see coinmarketcap and CoinGecko. Tokenset and Pulse.inc use the space one. Index Coop used the one with space, too
Etherscan uses DefiPulse Index. Lower case F.
Index Coop or IndexCoop again with it without space? TokenSet and indexcoop.com use the first with space but I saw usage or discussion abou it using the no-space version.
The token itself always in capital letters ( INDEX ).
we can use the color palette ADM (@atescch) is using in his videos
website is using Aeonik, a font you have to pay for, if you want to it. I use IBM Plex for now. It is open source, modern, simple, but also has its own character. Supported also many languages (important for global approach).
What do you think about this approach in general? And of course comment to details and add your concerns.
Best regards and stay safe
PS. if it is the wrong category, please move it.